Author Morale...

If you look up the word morale in any dictionary chances are it reads: the degree of mental or moral confidence of a person or group. For me, as an author, morale means much more than that. It is that needed punch in the arm authors give each other, that woo-hoo for a great review, that tweet or share or shout out to help authors with their sales, and that blog post comment to help them get on the cyber map.

So how do you go about bolstering author morale? Follow the Golden rule. Treat other authors precisely as you wish them to treat you. If they don’t respond at once, keep at it, again and again and again. If there’s no response, no Esprit de Corps among them, then it may be time to move on and find another group of authors willing to help build your author brand and platform with you. Then, once you’ve establish an Esprit de Corps, you go the extra mile.

Going the extra mile is the state of mind you must develop in order to build morale and keep the momentum going in any endeavor. And going the extra mile makes you indispensable to others. You do for them what no one else does. And if they ask what they can do for you, tell them. So next time you find yourself perusing your favorite social network — go the extra mile and give an author a boost. Share their post. Tweet their stuff. Comment, friend, follow. Trust me — you’ll get it back in aces.

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